In today’s turbulent world that is terrorized by the religious and ethnic violence, the increased incidents of human rights violation, the raps and the abductions, indeed the media has not stopped the evil incidents, but it indeed has been a story of success to highlight the injustice where ever in whatever form at whatever corner of the world. Bruce Jackson aptly maintains that “For governments at war, the media is an instrument of war or an element in war that is to be controlled.”practicalcentre.blogspot.com
The televisions, radios or Internet connections, mobiles and the print media are the facilities that provide people awareness of what is going on around them Electronic as well as Print Media is an effective way of communication as it provides link between ordinary persons and others in the world. It is only due to newspapers that we can read in the morning about the events that took place on the other side of the world only the day before. Besides, electronic media can telecast live happenings from around my corner of the world. Radio, Television and Internet are inventions that extend across all areas of Internet including weather forecasts, entertainment, educational broadcasts, business and important political and social events. Companies that want to sell their products by advertising also make use of media.
Media is very important in the fast moving world, because without media the society would be unaware of the local and foreign affairs. Thus the media has been a powerful tool in education. It educates the students with the current affairs and happenings mostly alive. Thus it is an effective tool in educating our children. Due to the wide spread use of computers and the IT revolution the computers and the Internet has made the information convenient and easy to access.
There are two sides of every coin. Now, we come o the drawbacks or misuse of media. Electronic media is the most unpredictable mean of spreading knowledge among people. It is very difficult and almost impossible for a media person or the resource person to be impartial and neutral. The medial is always vulnerable to be misused for the selfish interests. One gets biased and one-sided views through this media and nobody can rely on truth.
Internet was supposed to be used for gaining information from throughout the world, but only a fraction uses it for information. Rests are being morally devaluated through the improper and non-religious publishing. Print media is also playing its role in this regard. Fashion and Movie Magazines are the main cause of wastage of money and energy amidst the young generation1 If a newspaper can be used, it can be misused much easily by spreading views of one political party and other rumors. Readers should be careful and judicious in selecting the type of media so that they may keep away from its harms.